Posts categorized 'CM News'
Worlds #1 Apple Now Available
Sekai-Ichi, the world’s largest apples, are now available for a limited time in our produce department. Capable of growing up to eight inches in diameter, their name translates to “World’s #1.” This variety from Aomori, Japan (a region known for its meticulous apple farming) was developed in 1974 as a cross between the traditional Red and Golden Delicious varieties. Their flavor is mild and sweet, similar to a Red Delicious without the bitterness and astringency. Although these are massive apples, we find they taste best in a smaller size…still as large as a softball!
GIANT Pumpkin Arrives at Westgate in Austin
Think you've got the brain power to guess the weight of this monster gourd? Do it (or at least get close) and you could win a $300 Central Market Shopping Spree!
Come see, come gawk, come guess the weight of our GIANT pumpkin!
The journey was long for this big orange fella, but he's finally landed in Texas! Feel free to take a picture hugged up to this guy.
Each guess is just $1 and all proceeds are benefitting the Capital Area Food Bank.
Look for it between the Market and Seafood counters. Stand back, size it up and place your guess and dollar in the box next to the pumpkin!
The customer with the exact guess (or whomever is closest) wins a $300 Central Market Thanksgiving shopping spree!
The CAFB gets much needed help and you'll have a "Great Pumpkin" photo!
Ultimate Thanksgiving Cooking Demo

It's THE Ultimate Thanksgiving Cooking Demo!
Join Central Market and St. David's Medical Center on Thursday, November 5th at the Central Market NORTH LAMAR in AUSTIN for a healthy Thanksgiving feast and cooking demonstration. Join us at the CHASCO Family YMCA in Round Rock from 11:30 a.m. to 1 p.m. and:
• Learn how to prepare a healthier holiday meal from one of Central Market's top chefs
• Take home the recipes
• Enjoy a great Thanksgiving meal
• Get useful travel fitness tips from a YMCA personal trainer
Make your reservations today by calling 512-341-6135 or stop by the CHASCO Family YMCA.
Date: Thursday, November 5, 2009
Time: 11:30 a.m.-1:00 p.m.
Cost: $30 per person or $50 per couple
Elie Krieger coming to Texas Book Festival and Houston Central Market
Eating smart and eating healthy, celebrating taste and style; all things we aspire to these days. (And don’t forget to make it simple and easy.) Sound like a dream come true? It can be, when you visit Houston Central Market and meet Food Network star Ellie Krieger!
You can meet her in the Cook Book Tent , sponsored by Central Market, at the Texas Book Festival in Austin, held on the state capitol grounds the last weekend in October.
For Houston shoppers, Ellie Krieger will be appearing at Houston Central Market from 4:00-5:30 p.m. on Nov.2, including demonstrating one or two of her fantastic recipes and then signing copies of her new book. So Easy: Luscious Healthy Recipes for Every Meal of the Week (John Wiley & Sons, $29.95) provides 150 easy-to-prepare recipes, many of which can be made in less than 30 minutes.
At the Houston book signing, we will be offering samples of Ellie’s Aromatic Beef and Butternut Squash Stew and her to-die-for Cherry-Almond Chocolate Cluster. Mark your calendar and arrive early for this must-taste event at Houston Central Market. Eat healthy, celebrate food and celebrate life! 4:00-5:30 p.m., Nov. 2nd, see you there!
So Easy!!!
Central Market EXCLUSIVE!!! il Boschetto – Authentic Italian Risotto direct from Italy. Made with Arborio rice in five flavors, Tomato Basil, Asparagus, Tartuffo, Milanese & Four Cheese. This is truly a “Must Have” risotto that is so easy to make in just 15 minutes!
Arborio rice is a variety of short-grained rice used primarily in the classical preparation of risotto. Originally cultivated in Italy. Because it undergoes less milling than ordinary long-grained rice, it retains more of its natural starch content. Cooking releases this starch, giving risotto its creamy consistency.
Please let me know what you think of this outstanding risotto.
Lidia Bastianich coming to Houston

Join us Friday October 30th from 4-6 pm to meet Lidia as she releases her latest cookbook, Lidia Cooks from the Heart of Italy: A Feast of 175 Regional Recipes
While she is here we'll be tasting several of her family's wines that are poured in her and Mario Batalis' restaurants. The wines include Bastianich Sauvignon Blanc, Vespa Bianco, La Mozza and several others. This is a very rare opportunity to meet one of the great Ladies in the food world and taste some great wines. There is also a dinner at Catalan later that night, details to follow.
Cheers
Martin K The Resident Wino
Everyday with Rachael Ray loves CM Tortillas!
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We're not above tooting our own horn. Especially when what we're tooting about comes with the backing of the editors at Everyday with Rachael Ray.
We were turning the pages on the November 2009 issue and spotted a shout-out for Central Market's house-made tortillas on page 30 under the headline "One Nation, Under Food"!
The article is all about local specialties one should pick up when traveling. We're the pick for Austin, Texas – editor Susan H. Gordon writes "You've never had tortillas like the house-made ones at Central Market. They're soft like crepes and flavored with sweet butter or flecks of grains and seeds."
Pick up your own in our Tortilleria area - we make them hot and fresh in the stores each day. Let us know your favorite flavor!
Honey, I'm Home!
Honey is nature's perfect food. While honey is primarily composed of fructose, glucose and water, it also contains other sugars as well as trace enzymes, minerals, vitamins and amino acids. Honey begins as nectar collected by bees as they forage from flower to flower. The nectar is stored in the bees "honey sac". When the bee returns to the hive a "receiving bee" helps to unload the nectar from its honey sac. Through a lengthy process (all performed by the ever busy and clever bee), moisture is removed from each drop of nectar. When the moisture content is just right, the nectar is sealed in the honeycomb to continue ripening into honey. To produce a single pound of honey, the honeybee must bring in approximately 75,000 loads of nectar. The color and flavor of honeys differ depending on the nectar source (the blossoms) visited by the honey bees. In fact, there are more than 300 unique types of honey available in the United States, each originating from a different floral source.
Tour of Homes

7th Annual Tour of Remodeled Homes
The Republic of Barbecue Comes to Austin

CM North Lamar Welcomes Author of Republic of Barbecue
On Thursday, October 22, from 6 p.m. to 8 p.m., join us as we welcome author Elizabeth Engelhardt and featured Barbecue Pitmasters from all over the state of Texas!
Elizabeth will be available to sign your copy of the newly, released Republic of Barbecue: Stories Beyond the Brisket.
You'll also have the opportunity to meet her team of 11 University of Texas graduate student researchers, along with some of the barbecue pitmasters featured in her book.
Republic of Barbecue explores the bond between barbecue and Texas culture. Prizes will be given away throughout the evening, including gift certificates to The Salt Lick, Artz Rib House and House Park Barbecue. Sweet Leaf Tea will provide complimentary tea and the Central Market Café will feature special barbecue menu items.
See you on the 22nd!
